OnePlus, which roped in the Hollywood actor Robert Downey Jr. earlier this year for endorsing its Oneplus 7, has faced flak for paying for ads featuring him instead of waterproofing its smartphones. Seems like it wasn’t money well spent.
Much-loved Marvel hero and OnePlus ambassador Robert Downey Jr. was spotted posting about OnePlus 7 on his Weibo page using Huawei’s flagship P30 Pro smartphone. On July 30, Robert Downey Jr. reportedly forwarded a Weibo using Huawei P30 Pro rather than his endorsed smartphone brand OnePlus 7. Although the post later disappeared from his Weibo profile, users captured a screenshot of it.
This is hardly the first time a brand ambassador or an executive of one smartphone company was found using a phone made by another company. Gal Gagot was caught advertising Huawei smartphones on her twitter which said tweeted by iPhone.“We, at OnePlus, believe in having a laser focus in everything we do and in doing whatever it takes to create an exceptional experience for our community. Working with Robert Downey Jr, we see that these ideologies are reflected in him as well, in his creativity and dedication,” Pete Lau, Founder, and CEO of OnePlus had said at the time. “This synergy has us convinced that nobody could represent what we stand for better and we are delighted to welcome Robert Downey Jr. into the OnePlus family.”It is likely that in the case of Robert Downey Jr. that it was someone else who posted on Weibo, instead of him. But a mistake like this is something can’t be simply overlooked. If people think that RDJ Iron Man is not really using the Oneplus 7 is kind of defeats the purpose of him being the brand ambassador.OnePlus had signed up Robert Downey Jr. in May this year to lead the company’s new marketing campaign.
OnePlus has called itself a consumer-centric and value for money brand but they seem to be wasting money on advertisements which could’ve been used to add some features water resistance, wireless charging or even a headphone jack.